Alright, what’s up you guys and this is Malcolm from Healthava, and I’m going to be diving in how to start a blog, how to grow a blog, and eventually make money with that blog.
I’m going to be going into detail step by step right here in this post, and I have 10 steps that you can follow to start and grow a successful blog.
Now before we dive in. I’m going to let you know that I have a free 9-Day Blogging Course which is an entire guide to making money blogging that you guys can subscribe to. I will put a link down below for folks to sign up
I’m going to go over step number one which is probably one of the most important things to understand, and that is to find your why.
It’s very, very important to understand why do you want to create a blog. or website You need to know what your driving force is behind it because the reality is that most people want to start and grow a blog to make money, which is great.
I think you guys should do that. I’ve personally made money with my own blog and brand online. But here’s the deal. The reason that most people fail is because they don’t have that true deep Why. What’s the reason behind it.
A lot of times, this has to do with your own personal values in what you’re growing a blog about whether that be to create a business that can give you time, freedom, or spend more time with your family or you just want freedom in your life or maybe you want to travel.
It’s very important to establish your why. Step number two is to choose a domain name that represents your brand. I recommend you Go To namecheap.com to get a domain name. follow the instructions their it is really easy.
This is probably one of the most important things when it comes to the branding aspect of growing your blog.
Now I’m going to give you guys a couple different options when it comes to actually naming your brand.
The first one is to come up with a brand that represents your values, what do you stand for, for as far as your blog in brand goes?
Now for me personally here’s an example, my brand is called Healthava and the reason that I chose Healthava is because I wanted to share with people, a central hub to get all information regarding health and finance. To introduce others into a way of living that bridges the gap between making money and living healthy as the two are synchronous.
That is what my brand stands for. That is why I named it Healthava. so I want you guys to think about that and try to find a name that represents values.
Now the second way that you can come up with a name for your own brand is a self named brand. This would be your name so an example for me would be Malcolmcesar.com. Alright, so whatever your name is. You would leverage that and use it as your brand.
Step number three is to get started with WordPress. There’s a lot of different options that you can choose to create a blog and a website, and I’m going to share with you guys something very powerful in why you would want to use WordPress.
First of all, I believe it was, there’s over 75. million websites on the internet that run on WordPress and there’s a reason for it.
Okay, it comes out to something like over 30% of the entire internet is ran on WordPress WordPress alone.
Now some of the reasons that most people think that they don’t want to get started with WordPress is because of coding they think it’s too hard, but that’s not the case and I’m going to talk about that a little bit later in another step, but what I want you to understand, and it’s very important, why you should be using a WordPress website is because you will actually own your blog.
Okay you set up hosting. Go to Siteground.com and set it up like I did. You have to pay like 40 bucks its not much. And when you have hosting you install WordPress on your blog through siteground and you actually own your blog if you use third party websites.
Step number four is to pick a theme on WordPress. Now, what is a theme when we’re talking about a website and we’re talking about WordPress, choosing a theme is simply the design of your website.
What is it going to look like for users when they come to your website now, it may be tempting to use a free WordPress theme which you absolutely can do, but I recommend using a premium theme.
Now a premium theme, simply means that you’re paying for the theme.
Now you may be wondering? why would you want to pay for a theme When you can get a free theme.
And the reason is, first of all is functionality. When you purchase a premium theme, you are going to unlock many features that you otherwise wouldn’t have, than if you chose a theme that was completely free.
The other reason is because you can customize the look. I am going to give you two recommendations.
Okay And I’m going to share those with you right now.
The first one is a theme called divvy, this is by Elegant Themes.
And why would you want to choose the Divi theme. First of all, this theme is known for its beauty. So, if you want something that looks beautiful and amazing looking website. Then I recommend choosing the Divi theme, because the customer customization, in templates that they already have in place.
So, for people, especially if you’re something like a photographer or a coach or consultant, you can really make your theme look amazing.
And chances are that if you’ve come across a blog that simply just had that wow factor because it was so beautiful, the chances are that it was built on divvy are pretty high.
Now there’s another one that I want to recommend to you guys. The second one is called Thrive Themes. Now why would you want to choose Thrive Themes over the Divi theme.
The Thrive Themes is built for marketers. Okay, so if your sole purpose of starting your blog right now is for creating a business, if you know that you, you’re going to have to leverage marketing to grow a business, then I would recommend starting with Thrive Themes, and the reason is because Thrive Themes is an all in one marketing platform, they have many different plugins and they have themes that are built to help you generate leads and build a business.
Step number five. And the most important part is to create and publish, blog posts.
If you want to start and grow a successful blog post. If there’s anything that you take away from this post please understand this. The people that create success. All right, what separates the successful bloggers from the unsuccessful bloggers, is that the people who create content on a consistent basis, are the ones who win the race.
Lot of people start blogs, a lot of people start online businesses, and they create websites, wanting to start their own business, but they never create success because they never gave themselves a chance.
And if you want a chance. If you want to guarantee your success, I want you to think of it as a long term strategy, you’re going to have to create blog posts, you’re going to have to be consistent with it and you’re going to have to do it for an extended period of time.
And this is the mindset that winners have this is what separates the losers from the winners. When it comes to creating a blog and creating success with it.
And I promise you, I promise you if you have a long term strategy, and you continue to provide value to the marketplace and continue to publish blog posts, you will start to gain traction.
Step number six is to share your posts on social media. This is especially important when you are just starting out, because when you start to blog blog and start publishing posts in the very beginning, nobody is going to see your blogs, and a lot of people get frustrated with this but you have to understand, it’s okay that nobody’s seeing your blogs, right, you’re just started nobody even knows it exists.
This is why it’s very important to leverage social media, share your blog post when you’re coming out with them share them on any and every single platform that you can. Here’s what I recommend though, for those of you who get confused or you think this is too much to share your blog posts.
I want you to simply share your blog posts on social media platforms that is easiest for you, because a lot of people spent you know spend a lot of time trying to share their blog posts on way too many different sites, and they get frustrated and they get burnt out.
So what I would, I would recommend to you guys is to pick two or three platforms that is easy where you can build a routine around sharing your blog posts and again, this is very very important when you first start out now later on, I’m going to teach you guys a little bit more about marketing and how you can continue to grow your blog post, and you won’t have to share your blog post as much later on when you start to gain traction but in the very beginning, it’s very important to share your blog posts.
Tip number seven is to build an email list.
When you build an email list. This is what I call, okay, what this is so powerful. This is what I call traffic on tap.
What that means is every time you publish a new blog post. When you start to build a new email list.
This is amazing because now you can send an email to however many subscribers you have on your list, and you can automatically start to get views and eyeballs on your new content.
This is very important, because with time as your email list grows and you continue to provide value to your email list inside of your blog post, you’re going to automatically start getting traffic to your blog and which gives it a boost that a lot of people don’t talk about this. But one of the main reasons that it is so powerful to grow an email list, and send your email list, emails, promoting your own blog posts is because of that boost that it gives okay, it’s going to start giving you an edge in Google.
All right and this is the reason it’s so powerful to build an email list now, there’s a couple of different things that you’re going to need when it comes to growing, an email list.
The first thing is you’re going to need a capture page service also known as a launch page. This is the process of where someone is going to come to a one page website, where you’re asking them for their email. Now a lot of blogs, you’ll see, please subscribe to my newsletter.
I don’t recommend doing that, okay what I recommend you guys do is think about your target audience, and also think about what are their needs, what are their wants and think about something that you can create as a lead magnet that you give away for free.
You give it away for free in exchange for their email address. In the way that you can do this is through a lead capture page service such as Lead-pages. The second thing that you need is something called an email autoresponder, okay, this is an email service that allows you to collect leads and store them in one place, and there’s a couple of things that’s really cool about this.
The first one is you can actually create an email, follow up sequence. So let’s just say that you create an E book that you’re giving away for free.
Okay, in exchange for someone’s email once they put their email in, and they download this eBook, you can send it automatically right to their email address, they can go get it at their email but not only that, you can also plug in an email sequence let’s just say that it’s a week long. And you email them different things.
Step number eight is to build a community and grow your audience or grow your audience and build a community.
How do you actually grow your audience and it’s very simple you guys you continue, right, you continue to provide valuable information to the marketplace.
And how do you do this when we’re talking about branding and building a community, and building an audience. If you continue to do this on a consistent basis, you will build an audience.
Now, one trick that I want to share with you that has to do with branding is to really take a stand on what you stand for whatever that means.
Whatever your brand is about. You have beliefs, you have something that you believe in.
In, why you’re doing what you’re doing. I want you to be very firm on this, when you’re sharing.
When you’re sharing blog posts with your audience and your community.
And a lot of times it’s very beneficial to be polarizing right why because people who become diehard fans of you and your blog in your brand is a lot of times it’s because you’re polarizing, you take a stand for something.
All right, in the way that you build this faster, is to continue to publish content on a regular basis and leveraging email marketing I promise you with time, you stay consistent, you will grow your, your audience and you will grow your brand.
Step number nine, and now we’re talking about making money is to actually sell to your audience.
Right A lot of people don’t want to talk about this oh selling right but if you want to create a business.
This is a step that you can’t ignore you have to sell to your audience.
But one of the easiest ways, the easiest ways to get started in making money from your blog is something called affiliate marketing.
Okay, this is where you become an affiliate of someone else’s products and services, and you promote them as an affiliate, and when a sale is made as a result of your marketing your promotion or recommendation.
You are going to start making commissions from it. Okay, now if you guys want to go into more detail, I have written a full blog post on this, and it’s an entire guide about affiliate marketing, that is also linked in the guide in the description below.
But if you don’t want to do affiliate marketing.
I also want to share something else that’s very powerful with you guys. All right, there’s a couple of things there’s a couple things that you can do.
You can do coaching, so whatever your blog is about. And I know this doesn’t apply to everyone, but you can do coaching or consulting.
This is a very fast way to start making money, however, please understand that these two ways, although powerful, you’re trading time for money.
Okay, this is not going to be able to build your yourself passive income, but it will allow you to make good money from your blog in getting started.
Now I know a lot of people may be in fitness right.
So maybe you want to do some coaching, some coaching fitness or have programs where you work one on one with people, and you can even do this, virtually on Skype or on a Hangout right.
But the other thing that I wanted to share with you guys that you can leverage to start making money is selling digital products.
This is so easy nowadays, to create a course and pack all of your knowledge in this course and be able to sell it for a premium price.
And guess what, if you guys follow step eight, like I shared with you guys, you will start to grow your brand and people will want to buy what it is that you have to offer.
Not only will they want to buy it, but they will be happy to pay you money for it. This is the power of the internet and growing a successful business.
Step number 10. The final step that I want to share with you guys about creating a successful blog is to take massive action, I talked about this a little bit earlier but guess what the difference between the unsuccessful, and the successful, are the people who take massive action.
All right, this is exactly how I’ve been able to create a successful online business. And if you see all these other bloggers because I know sometimes it can be frustrating, where you see all these different people making all this money on the internet from blogging and you’re sitting here so scratching your head, and maybe you, you might be wondering why is it that I can’t make money.
And I’m telling you right now, the people that make the most money are action takers.
You have got to understand that the key to your freedom is by creating and the faster you understand that in the quicker you can start creating content, even if you think your content sucks.
It is so powerful to understand this, that all the successful people, they all have something in common.
They are creators, they continue to publish content they continue to create valuable content and give it to the marketplace. Okay. that is what you must do to create success.
I’m going to give you guys a bonus tip. And that’s to create a YouTube channel. Now I know that you’re here for blogging, which means you’re, you want to do. Writing okay that’s the form of written content, but if you guys can understand the power of growing a brand and getting on camera, it will 10 x your business, it will 10 X, your your connection with your audience, and it can also 10 X, your income through your business and blogging by starting a YouTube channel. This is a simple thing that you can do,
Thanks for hanging out with me on this post today this is Malcolm with Healthava, and I will see you guys later. Bye for now.
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